Darius Hughes

You think you're in control of your life, but God actually has total Reign. So relax, life will be taken care of since we aren't in control.

T.O.W. 9 & 10 – PR Open Mic

PR Open Mic is a great site for PR students because it offers resources that improve a PR student’s education and skill.  It has a feel a Facebook, specifically geared toward people who are in the Public Relation field.  You friend request, add pictures, add music, and statuses.  It also has News updates of various topics on the home page.

The website also offers:

April 21, 2010 Posted by | T.O.W | Leave a comment

T.O.W. 3 – Effective Comment

Doesn’t it bother you when someone jumps into a conversation with dumb response or a comment that just doesn’t make sense at all?!  The same thing can be applied to commenting on blogs.  Usually responding to someone’s blog according to the topic is helpful and can stir up good conversation. Even adding advice can add some flavor to the comments.

April 21, 2010 Posted by | T.O.W | 1 Comment

T.O.W. Two – Grammar Girl

I took a look at Grammar Girl’s website specifically at the “Stacked Modifiers” blog.  I learned that  using a hyphen in double or triple modifiers such as (man-eating lion) gives clarity in the sentence.   When joining words together, is called a phrasal adjective i.e. credit-card statement.  Now using hyphens to link up a bunch of words will not clear up a sentence.  Linking about three words will suffice, and taking away some words can make a sentence more easy reading.

April 21, 2010 Posted by | T.O.W | Leave a comment

The Lead Lab

The Lead Lab was quite interesting and showed me a few new pointers such as how to write better leads, getting current and correct information, more information about AP style, the various lead types, and different myths.  I learned a lot doing the attempted suicide report because it felt like I was actually there taking the notes and doing the phone interview.  I would recommend this course to anybody interested in learning more about writing in PR, journalism field.

April 7, 2010 Posted by | T.O.W | Leave a comment

T.O.W. – Week 6 – What Makes stories Newsworthy?

In today’s world, people are constantly looking for updated software, clothing, or an advanced way to doing or handling various techniques, objects, people, or skills.  Especially with the 3G and 4G networks, iPhones, iPads, newer MAC computers, HDTV, Blu-ray, 3-D TV, etc., this generation loves everything relevant and updated, including the news.  We always here a bunch of stories that sound good or interesting, but there are five components that makes stories newsworthy.

  1.  Timeliness: the word news has the “new”  in it, which says it for itself.  News has to be NEW,  and current.  If it happened today then it’ll work, but if the same thing happened last week, it can become very boring and mundane.
  2. Significance: a story has affect a number of people to have any impact such as the earthquake in Haiti affected millions of people because of the migrated Haitians in American and in the other Caribbean countries who have family there, churches that have missionaries planting churches, and other businesses that are affiliated with the country.
  3. Proximity: Stories that happen near us are more significant.
  4. Prominence: Celebrities, politicians, or anyone famous get more coverage just because they are famous such as Barbara Bush going into the hospital compared to the thousands of people that go to the hospital everyday.
  5. Human Interest:  these stories are different because they ignore the other rules, but play off of human emotions to get the story across.

April 7, 2010 Posted by | T.O.W | 1 Comment

PJ Morton

Ok… well I’m starting to discover this artist who has been around for a while, and is absolutely incredible.  None other tha PJ Morton.  He is the son of Presiding Bishop Paul S. Morton and Pastor Debra Morton of the Full Gospel Baptist Fellowship denomination.  So of course, he grew up as a P.K. and everything that goes along with it.  Over the past year, PJ has stepped into a controversial situation with him doing love songs and being involved with the church.  Many church folks and Gospel artist criticized him for, but his parents supports him.  Now he has recently released his fifth album “Walk Alone”.  It’s an incredible clean love album that is inspirational.  I think it is amazing that people from church are actually doing music that will reach the un-churched and hopefully connect the two. 

 Check out his new Album! http://www.pjmortononline.com/Site/pjmorton.html

April 7, 2010 Posted by | Uncategorized | 2 Comments

American Idol – Ryan v. Simon

So I know everybody saw the argument on American Idol, March 16, 2010 after Michael Lynch’s performance where Ryan became a little aggressive with Simon’s harsh critique about Michael’s performance.  Ryan was trying to get some clarity to help Michael, but Simon quickly fired back then Ryan moved right to the judge’s table in Simon’s face! Personally, I was glad the whole situation happened because every season many always seemed intimidated by Simon but Ryan got in his face. I loved it! Maybe I just love seeing confrontation.

April 7, 2010 Posted by | Uncategorized | 4 Comments

New Album Release by the Legendary Karen Clark Sheard from the Clark Sisters

After doing a reunion album with The Clark Sisters a few years ago, Multi-grammy award winning,  Karen Clark-Sheard comes back with a smashing new single “Prayed Up” and album “All in One”. 

The album was released April 6, 2010 available in stores and online from Karew Records.  Growing up in the grand old Church of God in Christ denomination, Karen, along with her sisters, were trained and brought in the music ministry where they now have unbelievable vocal ability that is beyond words.

Make sure you check out Karen’s new album it’s HOT!

April 7, 2010 Posted by | Uncategorized | Leave a comment

Chapter 8 Notes – Selecting Publicity Photos and Graphics

Photos and graphics are important components of news releases and feature stories. They add interest and variety, and they often explain things better than words alone.  Photographs and graphics add appeal and increase media usage of news releases or features.

Digital cameras are now used for publicity photos; such photos can be taken and distributed almost instantly. 

A public relations writer should be familiar with the elements of a good publicity photo: quality, subject matter, composition, action, scale, camera angle, lighting, and color.  Publicity photos should be clear, and high contrast.  The photo should have no more than three or four people in it.  Save the large-group shot for the photo album.

Charts, diagrams, maps, etc., should be simple, colorful, and uncluttered.  Through computer technology, charts can be made more visually attractive.  They are often called “infographics.”  It is also important to keep a well-organized photo and graphics file for reference purposes.  Photos and graphics can be distributed by e-mail, CDs, websites, and electronic news wires.  Never send an attachment (photo or otherwise) to a reporter or editor unless specifically requested to do so.

You can purchase this book through: www.textbooks.com and  www.amazon.com.

April 7, 2010 Posted by | Uncategorized | Leave a comment

Chapter 7 Notes – Creating News Features and Op-Ed

Maybe the more effective way to show the value of news feature stories is to contrast them with basic news releases.  A news release emphasizes the timely disclosure of basic information about situations and events.

News features writing requires right-brain thinking: intuition, image-making, and conceptualization.  A feature story can generate publicity for “ho-hum” products and services.  It also can give background, context, and the human dimension to events nad situations.

Features and background stories are part of a trend in the print media to do what is called service journalism – “news you can use.”  Feature writing uses the “soft sell” approach.  The name of the organization, the product, or the service should appear only once or twice.  Stay away from hype and provide editors with information that is factual and informative.

There are four approaches to feature writing: (1) distribute a general feature to a variety of publications; (2) write an exclusive article for a publication; (3) interest a freelancer or reporter in writing a story; and (4) post feature articles on the organization’s website.

There are several types of features: (1) case study; (2) application study; (3) research study; (4) backgrounder; (5)  personality profile; and (6) historical feature.  Features can also be a blend of several types.

Od-ed pieces are an opportunity to portray  the organization and its excessive as ” thought leaders” on a particular subject or issue of current public interest.  Op=eds must feature stong writing, use facts, and be concise, only about 400 to 700 words.

You can purchase this book through: www.textbooks.com and  www.amazon.com.

April 6, 2010 Posted by | Uncategorized | Leave a comment